Brief.

You are to develop the branding of a celebrity. The aim of the project is to design a branding that will project a positive image of the given person.

 

Outcome.

Vivienne, being one of the most iconic fashion designers I know of, was certainly not an easy task. I wanted to implement aspects of her old design and modify it.

Being such an iconic woman herself, I tried to be sensitive to her character and style and reflect this in the rebrand. The new style shows class with an edge, her

initials making the logo.